Real estate, financial, government, regulatory, market research, advertising, you name it – data has become the strategic business asset. Data vendors’ competitive advantage lies in the ability to quickly react, or better yet anticipate customers’ data needs. If you are in the business of selling or are considering monetizing your data assets you have come to the right place to upgrade your data distribution infrastructure.
Key Benefits of /db API for Data Vendors
- Accelerate sales by enabling prospects to self-discover available data assets
- Expand existing business by offering custom products quickly and cost effectively
- Boost product adoption by providing all standard data formats
- Experiment and go to market quickly with new products without incurring heavy development costs
- Turn competitors into sales channels by offering online distribution feeds
Why Offer an API?
Put simply, an FTP server just doesn’t cut it anymore.
Although clients have been conditioned to download big files into their databases, that requires significant investment in infrastructure and technical abilities on their part. Data vendors can miss out on entire market segments (smaller clients) and an opportunity to upsell to existing clients, i.e. to offer custom-tailored and up-to-date data on-demand in addition to the bulk overnight data feed. Nowadays, clients expect on-demand access to data from any environment including desktop tools such as Excel or Matlab, HTML5 websites, mobile applications and their own enterprise systems.
Web APIs have become the key element of business development strategy for companies large and small. Data vendors use APIs to monetize data assets, increase sales and create network effect around their businesses.
But it can take an entire team of software engineers many months to develop the necessary RESTful web services to host an API. Can you afford to wait this long and risk getting overtaken by competition?
Your API Can Be Ready in a Day
/db is a huge shortcut because it leverages existing databases to make API on the Fly™. The initial setup can be done in a day and that includes configuring your databases and user authorization. /db gets installed in the same data center as your databases but between firewalls, typically where your FTP and web server are.
Previously, the website, GUIs and downloads all required separate development efforts for data access. With /db the same API can be used to build out data vendors’ own tools such as attractive HTML5 websites or even mobile applications. /db adapts to changes in databases so the moment a new table is added it can be made accessible with the API. This ongoing time saver is a bonus on top of the business growth.
Let’s Get Started Today
Let us deliver /db in the way you want it. Try it FREE now on you PC, in your data center or in Amazon Elastic Cloud.